Shooting plan

Shooting plan

Casting

Luna Judge:

I have chosen Jade Neville as my main artist (Luna Judge) as I believe that she has the ‘look’ and portrays the same image that I would like this artist to reflect within both the video and through the way she looks. Being 18, Jade has a very similar appearance to the way I imagine ‘Luna’ to look, having a similar brand image as both Foxes and Arena Grande. She has this look due to her ‘individual’ look and bold features, standing as someone that looks as if she could have a key ‘role’/influence within the fashion industry as well as the dance-music industry.

Backing performers #1 #2 (couple):

I have chosen Zoe and Ben as my couple backing performers because I believe they both reflect the target audience for the track/video as well as fit well with the overall ‘feel’ of the video. This is because they both have a very ‘individual’ look (something that will re-enforce Jade//Luna’s look throughout the video). I also believe that within the video the target audience would enjoy watching them both as a couple and within the powder paint ‘fight’, both being very ‘current’ in their ‘look’ as individuals. Both also have key features (facially) which means when having minimal makeup and when being ‘within’ the powder paint fight they will still stand out/their ‘look’ will still be visible/easily seen.

Backing performer #3:

 Ellie will be another backing performer as I believe as an individual she has a very strong ‘look’and personality that will stand out from the video and add another aspect of the powder paint fight/plot of the video itself. I believe that Ellie's strong personality would be shown throughout the video both when being the central focus as well as interacting with other performers within the video.

When

When planning when I will do the shooting I decided to create a Facebook event in order to make sure the whole cast could be free to attend the two filming days. When creating the event I included where, possible dates, costume and the plot of the video in order to give the potential cast a clear outline of where, when and what the video would be like/shooting it. The use of the event is very efficient as it is very easy to get hold of everyone taking part in my music video when giving out information (e.g. costume changes) as well as discussing possible dates.

I will shoot the single/solo shots of my main artist (Luna) on an earlier date as the set/garage will be plain white (before I shoot the powder paint ‘fight’) meaning it will have a more professional finish and mean a contrast to the powder fight will be throughout/particularly at the beginning. The contrast will be more effective if I do this because the background will be completely white and her outfit will be different (she won’t be covered in powder paint) meaning a clear contrast as the video progresses.
I will shoot the powder paint fight shots throughout the course of a day so that the mise-en-scene stays the same (the background, for example keeps the powder paint that will hit it). This will also mean that the backing performers’ makeup/hair and powder paint ‘covered’ clothing will not change and be consistent  throughout.

àSimilarly to a Call Sheet this Facebook event allowed me to include the times, location and contact details (either contacting myself through the event, private message or text). I also specificed specifically what the cast should wear, expect from the two days of filming and used Facebook private messenger to send them personalised shot-breakdowns so they had an idea of what I would be asking them to do.

Where

When shooting my music video I will use my garage. When looking at the image above I will strip the walls and cover a large amount of the garage in white sheets/large bits of paper in order to create a completely white room. This will mean that powder paint/paint will stay on the walls throughout adding to the overall expressive/stylized effect of the video as well as make it look a lot more professional/be more effective when filming the powder paint against the contrasting white background.

Props 

One of the main props/aspects of my music video is the use of powder paint. This will be the central focus of the video (other than my main artist) and will be used throughout to add both stylistic and expressive effect to the lyrics of the track as well as reflecting Luna Judge (the backing performers) as individuals. When sourcing the powder paint I will order off of sites such as ebay and amazon-allowing me to buy a large amount at once with short delivery times that means I will be sure to have enough powder paint to use within the video (in order to create the effect I want overall) and for it to be of use in time for the shoot(s).

When choosing powder paint to use I will get vibrantly coloured powder paint with a variety of different colours, meaning both the overall effect of the video will be successful and the overall ‘finish’ of the video will look profession al (with the use of both post-production effects/editing and a variety of dramatic/stylized camera angles/shots)-standing out from the setting (mise-en-scene) of a completely white room/background.

Costume

Backing performers:

The backing performers will wear fairly plain white tops and trousers/jeans. This is because I want to keep colour within their outfits very minimal leaving space for the powder paint to ‘cover’ them, adding to both the effect of the video and allowing it to become more stylized-the backing performance becoming more ‘part’ of the video/’care-free’ feeling of it. The use of white tops will mean that the vibrant coloured powder paint will stand out and give a more effective feel to the video as it progresses-the background (plain white to start with) and backing performers becoming more ‘covered’ in powder paint as it reaches the end. Although I want the backing performers to wear simple jeans it would give ‘depth’ to their outfits/add to their personality (the ‘alternative’ feel of the video) if they wore jeans with slight detailing in them-e.g. with slits in the knees or patches (paint splatters). 

Luna Judge:

I would like Luna Judge to wear a simple top and bright coloured//print shorts (or a skirt) in the music video. I would like this as I will film her on her own against the white background ‘before’ the paint ‘fight’. This means that an introduction of colour will be visible at the beginning of the video before the powder paint is introduced and throughout the video-meaning that the vibrant colour scheme is carried throughout. I also believe that this will allow her to both stand out from the backing performers as the main character (when doing solo shots/lip singing) but also add to her personality as an artist/brand. When my artist isn’t lip-singing she will be participating in key parts of the powder paint fight-meaning at these points she will be in similar costume to the backing performers.

Luna Judge and backing performers' makeup:

For both my backing performers’ and Luna Judge’s makeup I would like to have bright colours running throughout-on both eyes and lips. I think this will add another aspect of colour to the music video and enhance the colour used in the powder paint//when being on the cast (when using close-ups etc.). Although I will be sure to make the main artist’s makeup more prominent within the video, especially when doing shots of her lip singing. This is because it will add another aspect to her brand image and outfit at these points, meaning that she stands as the main focus within the video. Furthermore I will keep the backing performers makeup more minimal in contrast to Luna in order to allow the powder paint/colour aspects to stand out within the video against the white background-not being too distracted by bold make-up.

When doing both the backing performers and Luna’s hair I will ensure that for the female cast their hair will stand out when doing post-production effects such as slow-motion, incorporating the slow movement of their hair with the movement of the powder paint allowing both the framing and overall finish of the shot to become a lot more effective. I think either very straight or curled hair will look effective in the music video, this is because I believe that when using powder paint it will almost ‘mix’ with the hair and ‘move’ with it, this aspect being key/emphasised very much so in post-production. A good example of this is the Summadayze Colourfornia advert (with the specific focus on hair):

NOTE: I previously analysed this video for effect//inspiration earlier in the blog (my research) and specifically liked the use of post-production effects and mise-en-scene throughout